{"id":9889,"date":"2019-03-30T14:19:57","date_gmt":"2019-03-30T13:19:57","guid":{"rendered":"https:\/\/uxstudioteam.com\/?p=9889"},"modified":"2022-05-19T14:34:25","modified_gmt":"2022-05-19T13:34:25","slug":"voice-navigation","status":"publish","type":"post","link":"https:\/\/timemachine.uxstudioteam.com\/ux-blog\/voice-navigation\/","title":{"rendered":"3 Reasons Why Voice Navigation Is The Next Big Thing"},"content":{"rendered":"<p>As a UX designer, I consider creating products which people will love to use my great mission in this world. Voice navigation is a great tool for that. Funny fact: I have always had a thing against computer technology. Why do I work as a UX designer then? Well, I know other people in the universe feel the same.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-medium wp-image-10018\" src=\"https:\/\/uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/voice-navigation-example-720x480.jpg\" alt=\"Girl Using Voice Navigation on Her Phone\" width=\"720\" height=\"480\" srcset=\"https:\/\/timemachine.uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/voice-navigation-example-720x480.jpg 720w, https:\/\/timemachine.uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/voice-navigation-example-768x512.jpg 768w, https:\/\/timemachine.uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/voice-navigation-example-1024x683.jpg 1024w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/p>\n<p><!--more--><\/p>\n<p>And I know as well that we can do it differently. I work here, dealing with digital issues from day to day to make this technology-ruled world easy and attractive for people like me \u2013 OK, for everyone. I do this by trying to turn complicated chaos into something more human.<\/p>\n<p>So in this article, I\u2019m going to cover the following topics:<\/p>\n<ul>\n<li>What makes up voice navigation and its human aspect<\/li>\n<li>3 reasons to use voice navigation in your product<\/li>\n<li>When voice navigation doesn\u2019t provide the right way<\/li>\n<li>Combining voice navigation with graphical user interfaces \u2013 and what makes it a good idea<\/li>\n<\/ul>\n<h2>How can voice navigation get closer to humans?<\/h2>\n<p>Imagine an application with beautiful colors, elegant icons and a pop-up with the text: \u201cerror occurred in the database, specifications needed, processing 00000FG0000JHG00\/\/L0\u201d. Wouldn\u2019t you rather see: \u201cOh, looks like something came up. Let\u2019s try this again, OK?\u201d Well, it sounds definitely more like a person and not a robot.<\/p>\n<p>To successfully create products people will love, I always emphasize the importance of writing. Microcopy and UX writing have to go hand-in-hand with the visual interface to really give the feeling of conversation between user and product \u2013 rather than just putting a machine or tool in the user\u2019s hands.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-medium wp-image-9895\" src=\"https:\/\/uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/image3-720x477.png\" alt=\"Voice navigation: Mailchimp microcopy example\" width=\"720\" height=\"477\" srcset=\"https:\/\/timemachine.uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/image3-720x477.png 720w, https:\/\/timemachine.uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/image3-768x509.png 768w, https:\/\/timemachine.uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/image3-1024x679.png 1024w, https:\/\/timemachine.uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/image3.png 1678w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/p>\n<h2>Does talking to a computer come naturally?<\/h2>\n<p>To go even further, I\u2019d like to find a way to make things a little more human. People talk to each other. Yes, sometimes we just send text messages to quickly inform our friends or colleagues of something. But basically, we talk.<\/p>\n<p>That should come as the most natural thing in the world. It has provided the most common way of communicating for not just centuries, but always. So to make an experience as human as possible, we should try to deal with talking.<\/p>\n<p>Of course, talking to a computer can\u2019t possibly feel exactly like talking to another person. It can\u2019t really share the same knowledge with you so to have a deep conversation.<\/p>\n<p>Real dialogues need context, and that happens between real people. But creating at least something similar will bring you closer to a more natural experience. <a href=\"https:\/\/uxstudioteam.com\/ux-blog\/microcopy\/\">As we wrote in a previous blog post about microcopy<\/a>, people tend to treat their computers like human beings. For this reason, we can experiment with this issue.<\/p>\n<p>With voice navigation, we can \u201c\u2018really\u201d make our computer listen to us.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-medium wp-image-9897\" src=\"https:\/\/uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/image6-1-720x480.jpg\" alt=\"Voice navigation: person and computer\" width=\"720\" height=\"480\" srcset=\"https:\/\/timemachine.uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/image6-1-720x480.jpg 720w, https:\/\/timemachine.uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/image6-1-768x512.jpg 768w, https:\/\/timemachine.uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/image6-1-1024x683.jpg 1024w, https:\/\/timemachine.uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/image6-1.jpg 1999w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/p>\n<h2>What constitutes voice navigation?<\/h2>\n<p>User experience design involves creating products the target audience will find easy to understand and use \u2013 preferably for as many people as possible. We often think of a graphical user interface (GUI) when it comes to digital products. In them, our eyes usually help us understand what we see and our fingers help us navigate.<\/p>\n<p>Voice navigation can form a part of the design. This extends the perception of the experience with talking and hearing &#8211; or even replaces the visible and tangible aspects.<\/p>\n<p>Voice user interface (VUI) design is becoming a more common phrase, but what does it involve and how do we create it? Voice navigation basically makes it possible to communicate with a system of a device by giving it only voice input.<\/p>\n<p>A VUI designer mainly works on thinking up and creating a flow of the whole process between the user and the machine. They build up as many scenarios as possible to map out and actually design the conversation.<\/p>\n<p>In other words, if you want to design voice user interfaces, first think through how the user would like to get from A to B the easiest. Then write and document every single possible answer the system could give the user to any question when interacting with the device.<\/p>\n<p>While doing this, write everything in a language you would speak and not write. Sound as natural as possible (using expressions such as \u201cby the way\u201d or \u201cwell, let me think\u201d can create a conversational feeling).<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-medium wp-image-9892\" src=\"https:\/\/uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/3-Reasons-to-Use-Voice-Navigation-in-Your-Product-and-How-to-Do-It-Wisely-Martina-720x455.png\" alt=\"Voice navigation: mobile phone and speaker\" width=\"720\" height=\"455\" srcset=\"https:\/\/timemachine.uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/3-Reasons-to-Use-Voice-Navigation-in-Your-Product-and-How-to-Do-It-Wisely-Martina-720x455.png 720w, https:\/\/timemachine.uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/3-Reasons-to-Use-Voice-Navigation-in-Your-Product-and-How-to-Do-It-Wisely-Martina-768x485.png 768w, https:\/\/timemachine.uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/3-Reasons-to-Use-Voice-Navigation-in-Your-Product-and-How-to-Do-It-Wisely-Martina-1024x647.png 1024w, https:\/\/timemachine.uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/3-Reasons-to-Use-Voice-Navigation-in-Your-Product-and-How-to-Do-It-Wisely-Martina.png 1999w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/p>\n<p>Also, always use your target audience\u2019s words \u2013 it will win their trust. So, we can describe writing copy and designing VUIs as very closely related fields in UX.<\/p>\n<p>In a voice interface, confirming tasks and marking errors with the possibility to correct them might even come across as more essential than in a visual interface. When designing a VUI, always plan ahead and write the lines of the possible conversation for these events!<\/p>\n<h2>Voice navigation today<\/h2>\n<p>Voice navigation has inspired technology for years. Now it is becoming a natural part of digital products. Through the development of natural language processing and artificial intelligence, we now consider speech recognition one of the coolest things to implement in a product.<\/p>\n<p>You\u2019ve heard of Apple\u2019s Siri or Amazon\u2019s Alexa \u2013 they have both reached an amount of popularity. These \u201cladies\u201d have produced extremely high sales since they appeared just a couple of years ago.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-9898 aligncenter\" src=\"https:\/\/uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/image7.jpg\" alt=\"Voice navigation: woman talking to a phone\" width=\"550\" height=\"324\" \/><\/p>\n<p>Day by day, people are conducting more of their searches through voice at a rapidly growing rate. In response, different devices feature smaller and smaller screens &#8211; or even no screens at all. We have to pay attention and even focus on voice navigation.<\/p>\n<p>However, right now we are all still building this beautiful friendship with voice user interfaces. We have to work hard to create them in products as perfectly as possible. Then again, we <i>love<\/i> such challenges and adventures!<\/p>\n<h2>Should we consider voice navigation a good idea?<\/h2>\n<p>So, solving a problem with just our voice can do great things, but we should do this wisely. Using voice navigation in our product comes with many advantages, but we could easily fail if we don\u2019t do it properly. It has its pros and cons to keep in mind.<\/p>\n<h2>3 reasons to build voice navigation in your product:<\/h2>\n<ul>\n<li>Speed. Just think: the moment you think of it, you can already say it. Even top-level typists can\u2019t do that.<\/li>\n<li>Requires no training or onboarding. Give it to Grandma to ask for Frank Sinatra\u2019s greatest hits. She can answer a question like, \u201cWhich song would you like to listen to?\u201d faster than browsing through the internet or an app. She knows how because everyone can naturally just answer a question.<\/li>\n<li>Users don\u2019t need their fingers. Doing yoga or driving a car need not prevent us from setting an alarm.<\/li>\n<\/ul>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"size-medium wp-image-9896 aligncenter\" src=\"https:\/\/uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/image4-2-720x480.jpg\" alt=\"Voice navigation: Woman talking in a kitchen\" width=\"720\" height=\"480\" srcset=\"https:\/\/timemachine.uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/image4-2-720x480.jpg 720w, https:\/\/timemachine.uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/image4-2-768x512.jpg 768w, https:\/\/timemachine.uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/image4-2.jpg 800w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/p>\n<h2>When voice navigation isn&#8217;t the way to go<\/h2>\n<p>And of course, consider these issues when planning to create a voice user interface:<\/p>\n<ul>\n<li>Feeling strange talking to a machine. Yes, even if it surprises no one that some people just don\u2019t feel like talking to a computer. That makes it so important to create conversations as human-like as possible. Maybe some people will change their minds someday.<\/li>\n<li>Private issues. Well, everyone has things they don\u2019t want others to know: work-related or health issues, whatever. Just don\u2019t make users say uncomfortable things out loud.<\/li>\n<li>Hearing or speaking difficulties. A simple task like opening email could cause a communication breakdown nightmare for people dealing with any of these.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/uxstudioteam.com\/ux-blog\/voice-enabled-design\/\">Of course, this differentiation involves more <\/a>\u2013<a href=\"https:\/\/uxstudioteam.com\/ux-blog\/voice-enabled-design\/\"> which you can read about in Luca\u2019s article<\/a>. We can see that VUIs have positive and negative aspects. Don\u2019t worry; we can highlight all the pros and remove all the cons in a digital product by combining voice interfaces with visual interfaces.<\/p>\n<h2>Combining voice navigation with graphical\u00a0user interfaces &#8211; and what makes it a good idea<\/h2>\n<p>You will succeed if you combine GUI and VUI when adding voice navigation to your product. The times may come when we\u2019ll have no need for a graphical interface at all. In most cases, we haven\u2019t arrived yet. Even those few issues mentioned above find simpler solutions visually.<\/p>\n<h3>Focus on the screen or the voice?<\/h3>\n<p>We can make an interface either screen-only or voice-only. But why not let GUI and VUI support each other if one has everything for a better experience which the other doesn\u2019t? Some systems have basically screen-first interfaces, such as mobile phones or tablets. In them, input comes as an additional feature. Voice-first interfaces use the human voice as the primary input, supported by limited visualization on a screen.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-medium wp-image-9893 aligncenter\" src=\"https:\/\/uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/image1-406x720.png\" alt=\"Voice navigation: mobile screen\" width=\"406\" height=\"720\" srcset=\"https:\/\/timemachine.uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/image1-406x720.png 406w, https:\/\/timemachine.uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/image1.png 469w\" sizes=\"(max-width: 406px) 100vw, 406px\" \/><\/p>\n<h3>Having an overview comes naturally<\/h3>\n<p>Combining voice navigation with visual screens can give users the best experience. Think of even a simple menu which you want to choose something from. It would get frustrating to listen to and memorize all the options in a voice-only system just to choose from them after the system has read the whole thing.<\/p>\n<p>Instead of giving the interface a quick glance to look through it all, you struggle to get the one option out of the many. You might not remember and digest everything. Of course, you should use clear and simple voice instructions, but having an overview of the options seems natural.<\/p>\n<h3>Don\u2019t create frustration<\/h3>\n<p>To solve this, just visualize in a limited way the hard-to-remember elements which would make it difficult to interpret all the information.<\/p>\n<p>In another screen-first digital product, you could also create a \u201cnormal\u201d graphical user interface and add a simple voice navigation feature. For example, enable searching for a specific song on a TV device with voice input instead of making the user frustrated, typing every single letter one by one with the remote.<\/p>\n<h2>Takeaway: Keep the balance when combining voice navigation and visual interfaces<\/h2>\n<p>In a combination of a GUI and a VUI, features support each other. That way, they create a pleasing experience for the users. You know, the people who don\u2019t really care about the amusing technology and just want to get their requests fulfilled flawlessly.<\/p>\n<p>Voice navigation itself can become a very human thing to implement in a digital product. However, we should plan and design watchfully for interfaces to do it right.<\/p>\n<ul>\n<li>Voice navigation should resemble a conversation, use human language, and come prepared for different scenarios;<\/li>\n<li>Consider the pros and cons of voice interfaces when designing a product;<\/li>\n<li>Keep the balance between graphical and voice navigation features.<\/li>\n<\/ul>\n<p>As UX designers, we have to keep this in mind. Learn to use voice navigation wisely so we can make users happy by creating the best experience.<\/p>\n<h2>Want to read more?<\/h2>\n<p><span>Want to know more about the UX process? <\/span><a href=\"https:\/\/uxstudioteam.com\/ebooks\/PMs-guide-to-ux-design\/index.html\"><span>Download our free ebook<\/span><\/a> <i><span>Product Manager\u2019s Guide To UX Design<\/span><\/i><span> to read our UX case studies and learn about tools and tricks.<\/span><\/p>\n<p><span>We also have additional reading for you, an actual hardcover <\/span><a href=\"https:\/\/uxstudioteam.com\/product-design-book\/\"><span>Product Design book<\/span><\/a><span> as well! And we ship it worldwide!<\/span><\/p>\n<p>More into in-person learning. Reach out to if you are thinking about organizing an in-house <a href=\"https:\/\/uxstudioteam.com\/ux-training\/\">UX training<\/a> for your team. We sure have some ideas! \ud83d\ude09<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As a UX designer, I consider creating products which people will love to use my great mission in this world. Voice navigation is a great tool for that. Funny fact: I have always had a thing against computer technology. Why do I work as a UX designer then? Well, I know other people in the&hellip;<\/p>\n","protected":false},"author":43,"featured_media":9903,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[25,28,26],"tags":[152],"table_tags":[],"coauthors":[114],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>3 Reasons Why Voice Navigation Is The Next Big Thing<\/title>\n<meta name=\"description\" content=\"As a UX designer I feel voice navigation is a great tool to use in your product. But can voice navigation be a natural part of technology and human life?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/uxstudioteam.com\/ux-blog\/voice-navigation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"3 Reasons Why Voice Navigation Is The Next Big Thing\" \/>\n<meta property=\"og:description\" content=\"As a UX designer I feel voice navigation is a great tool to use in your product. But can voice navigation be a natural part of technology and human life?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/uxstudioteam.com\/ux-blog\/voice-navigation\/\" \/>\n<meta property=\"og:site_name\" content=\"UX Studio\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/uxstudio.hu\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-03-30T13:19:57+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-05-19T13:34:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/timemachine.uxstudioteam.com\/ux-blog\/wp-content\/uploads\/2019\/03\/template_01.1-copy-6.1-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Martina Gy\u0151rffy\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@UXstudio\" \/>\n<meta name=\"twitter:site\" content=\"@UXstudio\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Martina Gy\u0151rffy\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/uxstudioteam.com\/ux-blog\/voice-navigation\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/timemachine.uxstudioteam.com\/ux-blog\/voice-navigation\/\"},\"author\":{\"name\":\"Martina Gy\u0151rffy\",\"@id\":\"https:\/\/timemachine.uxstudioteam.com\/ux-blog\/#\/schema\/person\/065010609f955cf97062927aa0e6c0a8\"},\"headline\":\"3 Reasons Why Voice Navigation Is The Next Big Thing\",\"datePublished\":\"2019-03-30T13:19:57+00:00\",\"dateModified\":\"2022-05-19T13:34:25+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/timemachine.uxstudioteam.com\/ux-blog\/voice-navigation\/\"},\"wordCount\":1840,\"publisher\":{\"@id\":\"https:\/\/timemachine.uxstudioteam.com\/ux-blog\/#organization\"},\"keywords\":[\"voice navigation\"],\"articleSection\":[\"Mobile UX\",\"UX Design\",\"Web App UX\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/timemachine.uxstudioteam.com\/ux-blog\/voice-navigation\/\",\"url\":\"https:\/\/uxstudioteam.com\/ux-blog\/voice-navigation\/\",\"name\":\"3 Reasons Why Voice Navigation Is The Next Big Thing\",\"isPartOf\":{\"@id\":\"https:\/\/timemachine.uxstudioteam.com\/ux-blog\/#website\"},\"datePublished\":\"2019-03-30T13:19:57+00:00\",\"dateModified\":\"2022-05-19T13:34:25+00:00\",\"description\":\"As a UX designer I feel voice navigation is a great tool to use in your product. 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